Why Are MLBB Top Up Discounts Seasonal?
According Newzoo data, Southeast Asia market contribute 63% MLBB global revenue, this region user spend peak concentrate festival cycle (example Indonesia Ramadan, Philippines Christmas). Example, 2023 Ramadan period, MLBB Indonesia “mlbb top up” event launch “top up 50000 IDR (about 23 RMB) return 15% diamond”, single day revenue peak reach 4.2 million USD, compare non-event […]
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